Privacy Policy

1. Data Controller

The data controller responsible for your personal information is:

Pra Kasem
119 Udon-Thani Road, Mueang, Udon Thani 41000, Thailand
Phone: +66 42 319 478
Email: [email protected]

2. Personal Data We Collect

We collect personal data through the enquiry form on our website, via telephone, and during program sessions. The types of data collected include:

• Full name
• Email address
• Phone number (when provided)
• General questions or messages submitted via the contact form
• Program participation records and session notes (created during our services)
• Website usage data collected via analytics cookies (with consent)

We do not request or store financial account numbers, identification documents, or sensitive financial records as part of our standard intake process.

3. Legal Basis for Processing

We process your personal data on one or more of the following lawful bases:

• Consent — for marketing communications and optional analytics cookies
• Contract performance — to deliver the education program you have enrolled in
• Legitimate interests — to respond to enquiries, improve our services, and maintain business records
• Legal obligation — where required by Thai law or regulatory guidance

4. How We Use Your Data

• Responding to enquiries and scheduling consultations
• Delivering and administering our education programs
• Preparing personalised reports and session materials
• Sending program-related communications and reminders
• Improving our website and service quality using anonymised data
• Complying with legal obligations under Thai law

We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects.

5. Data Retention

Enquiry data from non-enrolling contacts is retained for up to 12 months. Client program records, including session notes and reports, are retained for 5 years following program completion in accordance with standard business practice and applicable Thai regulations. After this period, records are securely deleted.

6. Sharing of Personal Data

We do not sell personal data. We may share it with:

• Service providers — such as email delivery platforms or website analytics tools, under data processing agreements
• Regulatory or legal authorities — when required by Thai law or court order

Third-party service providers are permitted to use your data only as necessary to perform the specific services we have engaged them for.

7. Data Security

We apply appropriate technical and organisational measures to protect personal data against unauthorised access, disclosure, alteration, or loss. These include access controls, secure server configurations, and regular staff awareness. In the event of a data breach that may affect your rights, we will notify the relevant supervisory authority and, where required, affected individuals within the timeframe specified under Thai PDPA regulations.

8. Cookies

Our website uses cookies to support basic functionality and, with your consent, to understand how visitors use the site. You can manage your cookie preferences at any time via our Cookie Policy page.

9. Your Rights Under Thai PDPA

As a data subject under the Personal Data Protection Act B.E. 2562, you have the following rights:

• Right to access — request a copy of your personal data we hold
• Right to rectification — request correction of inaccurate data
• Right to erasure — request deletion of your data where no legal basis remains
• Right to restrict processing — request we limit how we use your data in certain situations
• Right to data portability — receive your data in a structured, commonly used format
• Right to object — object to processing based on legitimate interests
• Right to withdraw consent — at any time, without affecting prior processing
• Right to lodge a complaint — with the Personal Data Protection Committee (PDPC) in Thailand

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

10. Third-Party Links

Our website may contain links to external resources. We are not responsible for the privacy practices of those websites and encourage you to review their policies separately.

11. Children's Privacy

Our services are designed for adults aged 40 and older. We do not knowingly collect personal data from individuals under 18 years of age. If we become aware that data has been submitted by a minor, it will be deleted promptly.

12. Changes to This Policy

We may update this Privacy Policy to reflect changes in law or our practices. When we do, we will revise the "Last Updated" date at the top of this page. Continued use of our website after changes are posted constitutes acceptance of the revised policy.

13. Contact for Privacy Matters

For any privacy-related question or request, please contact:

Pra Kasem — Privacy Enquiries
119 Udon-Thani Road, Mueang, Udon Thani 41000, Thailand
Email: [email protected]
Phone: +66 42 319 478